• ISBN13: 9780814410721
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

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In an age of overwhelming Internet competition and rampant takeovers, marketers face the very real challenge of understanding how to engage customers online. Leland Harden and Bob Heyman, online marketing pioneers and authors of the popular book Net Results, team up again to teach marketers how to use search engine optimization, affiliate marketing, and all of the Web 2.0 tools they need to compete in the digital marketplace. Filled with up-to-date information on th… More >>

Digital Engagement: Internet Marketing That Captures Customers and Builds Intense Brand Loyalty

• ISBN13: 9780470822319
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

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“We are all DigiMarketers now – or we should be. The authors have for the first time provided a lucid, hype-free, business-based and practical guide to the new age of marketing: it is a kind of digital Baedeker, which should be on every businessman’s book-shelf.”
—Miles Young, Chairman, Ogilvy & Mather Asia Pacific “The digital frontier is now the center of our universe. As Kent Wertime and Ian Fenwick show, marketers must seize this digital o… More >>

DigiMarketing: The Essential Guide to New Media and Digital Marketing